EDITORIAL

A MESSAGE FROM WILLIAM BROWN, Editor:

Our most satisfying achievement each day is bringing you feature stories and ideas about a few of the thousands of successful small businesses. Diligently helping these locally-owned firms to succeed is our goal, and it is my firm belief we are qualified to do the best job of that task simply by virtue of our exclusive Bare Knuckle Solutions, a philosophy I developed over a span of twenty years while engaged in direct marketing. Perhaps this will help to alleviate some of uncharacteristically dismal outlook many business owners seem to have today.

Unlike newspapers that survive by selling advertising and focusing on news stories that are generally "old news" by publication date, http://www.billslisting.com focuses its energy on Internet sites as a community journal with a business marketing concept offering many free classified ad categories to the public. And we reach an estimate 30% to 40% share of that market who are people predominately young, highly successful, and as a group depend almost entirely on the Web with their I-pods and Blackberries and other high-tech instruments for news and information. This segment of our population is almost entirely lost to the printed word of newspapers.

The question is sometimes asked, "Do you really apply Bare Knuckle Solutions to help the mom and pop businesses located up and down the main streets of America, or is that simply a gimmick to sell advertising?"

My answer to these good folks is a simple and sincere one. It takes two to tango and without the cooperation and recommendations of all the local businesses in every community, our task is much, much harder. But given the assumption most business owners want to bring more customer to their stores and to increase the sales volume that provides a larger profit margin, we know we can help them to achieve their goals for 2009-2010.

Our management team at Billslisting LLC shares mainstream American values, the same values most Americans hold dear. We join in the belief that a father, a mother, and children are the basic unit of our society and that these small hometown people we serve represent the very best the country has to offer. These are our unwavering principles and ones we stand by. It is our grand design to bring benefits to all entrepreneurs, their businesses, the public, and to those in government who serve the rest of us. I invite you to join us in this effort.